
How to detect ad fraud: types, cost, and the signals that catch it
How to detect ad fraud: the fake clicks, impressions, installs, and leads that drain ad budgets, what each type costs, and the signals that catch them.

Yahor Papou is the Chief Marketing Officer at ShieldLabs with 5 years of experience in marketing and growth. He focuses on positioning, content, and building go-to-market strategies for B2B products.

How to detect ad fraud: the fake clicks, impressions, installs, and leads that drain ad budgets, what each type costs, and the signals that catch them.

Compare the best VPN and proxy detection tools for fraud prevention in 2026: what each detects, residential-proxy coverage, pricing, and how to choose.